Insight
From advanced technologies and methodologies to inspiring success stories, this showcase demonstrates how we have effectively driven growth across Indonesia.
BP 2025 Market Outlook: Tiga Pilar Strategi Untuk Resiliensi Bisnis 2025
BP 2025 Market Outlook: Tiga Pilar Strategi Untuk Resiliensi Bisnis 2025 BP 2025 Market Outlook – PDF Version BP Market 2025: Created based on various cases and researches conducted by BP Consulting Group, BP 2025 Market Outlook provides insight as…
Omnichannel Marketing: The Game-Changing Blueprint for Business Growth
In Brief: Indonesians now spend 55% of their time online on the open internet, making it essential for brands to invest their advertising dollars where it truly matters. Omnichannel marketing involves spreading your brand’s message across various channels, both online…
Brand Crisis Management in the Age of Cancel Culture
In Brief: Cancel culture originated as online activism to hold individuals accountable but later expanded to target brands. Social media platforms have empowered cancel culture, allowing it to swiftly damage brand reputations through viral campaigns.Brand reputation is vital for a…
Unleashing the Power of AI in the Workplace: How It Might Impact You?
In Brief AI technology streamlines operations, eliminates repetitive tasks, and saves time, allowing employees to focus on critical decision-making and problem-solving tasks.AI algorithms analyze vast amounts of data, generating insights in real-time, leading to informed decision-making and improved productivity. AI-powered…
The Rise of Millennial Investors: Exploring Trends & Preferences
In Brief Exploring the investment practices and preferences of millennials, including their preferred investment platforms, popular forms of investment, and overall satisfaction levels. It delves into how advancements in technology and changes in the economic landscape have influenced the investment…
Understanding Millennials’ Web Shopping Behavior: Insights and Trends
In Brief The preference for online shopping among millennials is driven by convenience, affordability, and access to a wider assortment of products compared to physical stores.The top motivations for millennials to engage in web shopping are gathering information about products…
